DSM Brokers Corpay’s Partnership with the ITF
We are proud to announce our role in brokering a new global partnership between Corpay Cross-Border Solutions and the International Tennis Federation (ITF), with Corpay becoming the Official Foreign Exchange Partner of the ITF and the Davis Cup.
This multi-year agreement brings together a world leader in corporate payments with tennis’ international governing body. Corpay’s expertise in cross-border transactions and currency risk management will provide the ITF and its member associations with valuable financial tools, streamlining operations and mitigating exposure in an increasingly global landscape.
As part of the partnership, Corpay will also feature on-site at Davis Cup events, further embedding itself in one of the sport’s most prestigious competitions. ITF President David Haggerty welcomed the collaboration, noting: “We are pleased to welcome Corpay Cross-Border to the ITF’s family of official partners. Access to Corpay’s foreign exchange services will greatly benefit the ITF and our member nations. We also look forward to working alongside colleagues from Corpay on-site at Davis Cup events in 2025 and beyond to further promote the partnership.”
From Corpay’s perspective, this marks another step in their growing commitment to tennis. Brad Loder, Chief Marketing Officer, commented: “Corpay is honoured and excited to be named the Official FX Partner for the International Tennis Federation and the Davis Cup. We’re confident that the ITF, its member associations, and commercial partners will benefit from our comprehensive cross-border payments and currency risk management solutions.”
At Digital Sports MGMT, our role was to facilitate and broker this agreement, ensuring both parties could align their objectives and create long-term value for the sport. Partnerships like this reflect our mission: connecting rights holders with world-class brands to drive growth, innovation, and opportunity in sport globally.
We’d like to thank our colleagues at the ITF and Corpay for their collaboration and trust throughout this process. We look forward to seeing this partnership come to life at Davis Cup ties and other ITF events in the years ahead.
About the International Tennis Federation (ITF): The International Tennis Federation is the world governing body of tennis, responsible for the global development of the sport. Founded in 1913, the ITF oversees major competitions including the Davis Cup, Billie Jean King Cup, Olympic and Paralympic tennis events, and the ITF World Tennis Tour. With 213 member nations, the ITF’s mission is to lead, grow, and promote tennis worldwide, ensuring the sport is accessible, inclusive, and sustainable.
About Corpay: Corpay, Inc. (NYSE: CPAY) is a global leader in corporate payments, helping businesses manage cross-border transactions and currency risk. Its award-winning platform streamlines international payments and mitigates foreign exchange exposure for organizations worldwide. With deep financial expertise and growing involvement in sport, Corpay delivers trusted payment and risk management solutions that support global growth and efficiency.
About DSM: DSM is one of the leading sports marketing and gaming agencies in the world, working with a variety of brands, rights holders, platforms, influencers, presenters, footballers and pro gamers, fusing together a unique agency at the forefront of sports, digital, gaming and technology.