Behind the Scenes: DSM Supports Warner Bros. on Ted Lasso Season 4

With Season 4 of Ted Lasso premiering this week, we're proud to once again have supported Warner Bros. in bringing one of television's most-loved series back to our screens.

Since the very first season, DSM has worked alongside the production team to help navigate the complexities of authentic football storytelling. Our role extends far beyond introductions, providing specialist support across football licensing, rights clearances and stakeholder management to ensure production can move forward smoothly and efficiently.

For Season 4, we worked closely with football clubs, leagues, governing bodies and rights holders to secure the necessary permissions, manage approvals and coordinate key relationships throughout the production process. From navigating intellectual property and football branding to facilitating clearances and ensuring the timely delivery of production requirements, our team helped bridge the gap between the football industry and the world of television.

Watch the trailer for Season 4 below:

About Warner Bros.: Warner Bros. Television Group is one of the entertainment industry's leading television production studios, responsible for creating and distributing acclaimed scripted and unscripted programming for audiences around the world. With a portfolio spanning award-winning dramas, comedies and global hit series, the studio continues to produce some of the most recognised and influential content in television, including Ted Lasso.

About Apple TV+: Apple TV+ is Apple's premium streaming service, offering a growing collection of award-winning original series, films, documentaries and entertainment from some of the world's most creative storytellers. Launched in 2019, Apple TV+ has become home to globally recognised productions across drama, comedy, sport and documentary, delivering innovative and compelling content to audiences across more than 100 countries and regions.

For all enquiries, please email us at mofarah@digitalsportsmgmt.com

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